Nike Locks up Rory McIlroy

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It was one of the worst kept secrets in golf, but today Nike made it official and announced they have signed Rory McIlroy to an endorsement deal. It is rumored that the deal is somewhere in the range of $250 million, which ain’t too shabby. For some perspective, Tiger’s original deal with the Swoosh was around $100 million. Moving forward, Rory will be outfitted head to toe in Nike gear. No more Titleist, Oakley, or Jumeirah. And as if Tiger and Rory aren’t spending enough time together, it looks like the Nike will bring the two closer together. Take a look at their cool new ad (above).

As for the sticks, they will be completely new to Rory. He will get to test them out for the first time in competition this week when he tees it up in Abu Dhabi.  More to come later today on the upcoming week.

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